Full-time, Permanent

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Creator Talent Lead

Our world is becoming more borderless by the day. You don't need money to have clout, and you can build your empire from your own bedroom. Esports is at the forefront of this. By dominating your game as a pro-player, drawing thousands of watchers to your stream, or creating content that connects - there are many ways you can become a household name. At Fnatic, we're looking for a Creator Talent Lead to fuel our mission of forging a nation of 1 billion Fnatics. Your team will scout the biggest content creators within esports; and once onboard levels them up with Fnatic's expertise in creating amazing content for a huge global audience.

Your mission is to:

  • Oversee a creator talent unit inside Fnatic that seeks out, levels up and amplifies the greatest performers in esports
  • Develop bespoke strategies for individual talent that balance building their clout and leveraging their audiences for Fnatic's commercial objectives
  • Continue to develop Fnatic’s Network product and grow next-generation creators at the grassroots
  • Utilise Fnatic's tech capability to scout and reach out to esports talent
  • Create a Fnatic way of engaging talent that excites them about the prospect of working with the most innovative brand within esports
  • Oversee budget management, content negotiation and terms in relation to key talent
  • Work closely with Pro-Gaming management to ensure creator amplification strategies are aligned with competition needs and schedules
  • Work closely with Fnatic's product teams to secure apparel, merchandise and gear allocations for talent that support Fnatic's commercial objectives
  • Collaborate with Fnatic's content team to support management of player's owned channels as well as generate content for Fnatic channels
  • Maximise opportunities within our events and competitive gaming calendar to showcase talent and secure content opportunities
  • Lead on reporting across talent channels, and translate data into actionable insights
  • Stay on top of trends in social and wider digital landscape, including competitor org strategies with creators
  • Ensure compliance with legislation related to advertising and working with youth
  • Ensure talent reflect Fnatic values and adheres to our code of conduct
  • Support talent acquisition efforts within the Creators function as required, leading on candidate assessment and providing appropriate feedback

We're looking for:

  • Extensive background working with talent, and track record of growing their reach and profile
  • Deep understanding of influencer marketing, brand and content creation
  • A passion for gaming and knowledge of the platforms where audiences live
  • Established network of entertainment, gaming and other social influencers
  • Commercial nous and experience building business cases
  • Comfort with data, knowing relevant metrics and able to spot trends
  • Proven people management capability, able to support the development of junior staff
  • Strong intuition and ability to spot an up-and-comer

Company benefits

Private medical insurance (Vitality)
Cycle to Work Scheme
Eyecare vouchers
Self-development book requests for the Fnatic Library
30% Fnatic shop discount
Regular lunch clubs and other social activities
Hybrid onsite/distributed working policy