London
Full-time, Permanent
Business Development Executive
Fnatic is one of the biggest names in esports with a partnership roster full of some of the world’s leading brands, including ASOS, BMW, Hisense and Crypto.com. As a Business Development Executive you’ll initiate and build new relationships with global brands and demonstrate the value they can achieve by connecting with highly engaged youth audiences. You’ll support business development work with brand partners, licensees, distributors and other relevant third parties, both directly and in collaboration with agencies, and be a passionate ambassador for Fnatic at all times.
Your mission is to:
- Align Fnatic’s value proposition and positioning with the motivations of brands, and expectations of the market, to develop long-term relationships that have the ability to scale
- Work independently and with trusted sales agents to generate and qualify leads through targeted outreach
- Work closely with the Commercial Operations team to help categorise and prioritise brands on a clearly defined prospect list developed through in-depth market analysis
- Work closely with colleagues in Partner Marketing to generate compelling pitches that align with Fnatic’s proposition and capability to deliver
- Track and manage a pipeline of multiple opportunities, ensuring key stakeholders are kept informed about status and progression
- Support and build key sales agency relationships and ensure Fnatic’s commercial interests are being advanced at all times
- Represent Fnatic at industry events, and through other appropriate channels, to educate and inform the market as well as to create authentic networking opportunities
- Take on ad-hoc projects as outlined by your manager
We're looking for:
- Sales experience, ideally in a digital agency, media or rights-holder environment
- Track record of over-achievement and hunger to exceed targets
- Ability to understand the goals of brands and how they can engage with audiences to achieve them
- An engaging personality that naturally builds strong relationships
- Self-awareness and honesty in evaluating how you can improve
- A disciplined, methodical approach; understanding the inputs that lead to success
- Knowledge of the esports/gaming landscape desirable (but not essential)
- Strong analytic skills and affinity for data
- Creativity and ability to participate in ideation
- Excellent written and verbal communication in English, additional languages desirable
